An imitation corporate report, marketing and motivational agenda + business culture worldview. Maybe it’s not an imitation. It’s the sort of glossy large format prospectus that you might be handed at a board meeting in a room with a fantastic view — a lovely object, but who or what is really being sold here? It could easily be mistaken for a slick advertisement for something. Designed by Stefan Sagmeister, this book includes images from the Stairway To Heaven and Better Living Through Chemistry series, many of which were produced as billboards or outdoor lightboxes.